About Us
Vision
My vision is to liberate potential, excavate inner genius, and transform people’s futures by helping you embrace who you are truly meant to be, living a life that is not only successful but deeply fulfilling.
Mission
We accelerate people’s success through our training and coaching programs that encourage them to learn, grow, act, and succeed.
Core Values
Integrity
We honor our promises and do what we say we will do.
Communication
We believe communication is the key to successful relationships. We are authentic, honest, and transparent.
Standard Of Excellence
We believe you must master your craft and practice what you preach and teach through practice.
Growth
We challenge comfort zones, eliminate limitations, & expand capacities.
Creativity
We are collaborative problem-solvers and innovators.
Fun
We enjoy our work and have fun helping others succeed.
Meet Rayana Tayler Starre
Transformational Career and Business Coach. Human Design Analyst. BG5 Business Consultant, NLP Mindset Ninja Master.
I liberate potential, excavate inner brilliance, and transform futures.
If you’re standing at a crossroads, burned out, boxed in, or just done playing small, then you’re in the right place. I help people like you navigate the messy, magical space of major life and career transitions and come out the other side liberated, aligned, and powerful as hell.
I’m Rayana. I’m a transformational career and business coach and mindset ninja with over 25 years of experience helping people reinvent their lives from the inside out. With a Bachelor’s in Psychology, and certifications as a Master NLP Coach, Business Coach, Human Design Analyst and BG5 Business Consultant, I bring both science and soul to my coaching.

My mission?
To help you stop second-guessing yourself, start owning your authentic power to create a life full of magic, and a career or business that fits who you truly are, not who someone else wants you to be, so you thrive.
How I Help You Transform
Let’s face it. Change is hard. But staying stuck is harder. Whether you’re facing a career upheaval, starting a business, pivoting in midlife, or simply hearing the call to finally do life your way, I can help you find your footing and the fire in your belly, so you can live a life of freedom, success, and satisfaction that brings you peace and a sense of surprise and wonder.
I offer a unique blend of:
Mindset Mastery – to rewire the internal stories that keep you playing small.
Career & Business Coaching – to help you map out a strategy that aligns with your unique design, values, energy, and vision.
Human Design & BG5 Career Analysis – to decode your natural strengths and give you permission to be your authentic self unapologetically.
Soul-Level Strategy – to encourage you to act from clarity, confidence, and real alignment.
This isn’t fluffy feel-good coaching. And it’s not cookie-cutter “just follow these steps” advice.
It is a deeply personalized, purpose-driven transformation in which we connect your inner and outer worlds to be a congruent and cohesive partnership that finally match.

Real People, Real Results
I work with ambitious professionals, soulful leaders, and everyday humans who are ready to break through fear, doubt, and burnout. Courageous people who want clarity, confidence, and the tools to move forward not someday, but now.
If you’re:
A federal employee facing an unexpected layoff
A business owner stuck in a season of stagnation
A high-performing professional who is craving deeper meaning and rewards
Or a sensitive soul who’s tired of compromising your truth…
I see you. I get you. And I know how to help you escape the rat race and find your own personal nirvana.
Why I Do This Work
Because I’ve lived it. I know what it feels like to chase approval, to doubt your voice, to shrink for the comfort of others. And I also know the breathtaking freedom of coming home to yourself. That’s what I want for you.
This is your permission slip to be your own unique human. To be powerful. To be free.
So… are you ready to transform?
Let’s talk.
Let’s connect.
Let’s get you back into alignment with the life that was always meant for you.
Schedule a Free Connection Call to discuss your needs and find out if it is right for us to work together.
Why Work With Me?
There are a lot of coaches out there. So, why me?
Because I’ve been where you are.
I know what it’s like to feel stuck, overwhelmed, and unsure of what’s next. I’ve navigated major career shifts, built businesses from the ground up, and learned how to create success without the burnout, stress, and self-doubt that keep so many people stuck.
I combine real-world experience with deep expertise in human psychology and business strategy to help you break through the mental and logistical roadblocks standing in your way.
My Unique Training & Certifications
I’m not just another coach with a few motivational quotes. I’ve spent decades mastering the art and science of transformation. My training includes:
✔ Master NLP Coach & Hypnotherapist – I use Neuro-Linguistic Programming (NLP) and subconscious reprogramming to help you shift deep-seated beliefs that are keeping you stuck. Success starts in your mind before it shows up in your life.
✔ Certified Human Design Analyst & BG5 Business Consultant – Human Design and BG5 Business Consulting (the business application of Human Design) help uncover how you’re uniquely wired for success. This system reveals your strengths, decision-making style, and natural work flow so you can create a business and career that works for YOU, not just what “should” work for everyone. You are unique. What works for someone else, may not necessarily work for you. I use Human Design to customize my coaching to give you permission to be you.
I am a Licensed Certified BG5BI Professional officially trained through BG5BI Business Institute.
Please check out my listing on the BG5BI Business Institute Website.
Please be aware that there are individuals using The Human Design, BG5 & OC16 Systems that are not legally sanctioned by Jovian Archive (rights holder) or the BG5 Business Institute, nor certified or licensed by the International Human Design School or the BG5 Business Institute (professional certification authorities).
When you work with me, you can be confident that you are receiving the information from someone who has been properly trained and certified as a BG5 Professional.
✔ EOS & Business Operations – I specialize in helping business owners streamline operations, build solid teams, and implement systems that create sustainable growth. I have experience helping business owners get more organized and effective using the Entrepreneurial Operating System (EOS) framework that was developed by Gino Wickman in his popular books Traction and Rocket Fuel.
✔ Degree in Psychology & Certified Guiding Mindful Change Coach – Understanding human behavior, motivation, and mental roadblocks is key to creating success. I don’t just focus on strategy, I help you master your mindset to fuel your success.
✔ 25+ Years in Entrepreneurship & Business Coaching – I’ve built and sold businesses, coached high-level executives, and guided countless professionals through career changes, leadership development, and personal transformation.
Who I Help & How
My coaching isn’t for everyone. But if you’re ready to take action and create real change, here’s how I can help:
Career Transition & Leadership Coaching
✔ Hate your job? I’ll help you transition into work that excites you.
✔ Stepping into a leadership role? Let’s build your confidence and executive presence.
✔ Feel like you’re meant for more but don’t know what that looks like? I’ll help you gain clarity and confidence to move forward.
Business Growth & Scaling
✔ Struggling to grow your business? We’ll build the systems, marketing, and strategy to take it to the next level.
✔ Feeling burnt out? I’ll help you optimize your business so it works for you, liberating you from the rat race of being a solo-preneur slave who is trading time for dollars and trying to do it all yourself.
✔ Afraid to hire a team? Let’s make sure you’re hiring the right people for long-term success who are also a good values and culture fit for you and your business.
Mindset, Confidence & Productivity Mastery
✔ Stuck in overthinking and self-doubt? We’ll rewire your beliefs so you can move forward with confidence.
✔ Overwhelmed by too many ideas and no clear action plan? I’ll help you cut through the noise and focus on what really matters.
✔ Struggling with imposter syndrome? We’ll shift your self-image so you can own your value.
My Coaching Style: Practical, Strategic & Fun
Let’s be real. Personal and professional growth can feel scary, uncomfortable and overwhelming. That’s why my approach is:
– Fun & Empowering – Because growth doesn’t have to feel like a chore.
– Mindset-Driven – Because success starts in your head before it shows up in your life.
– Practical & Actionable – We’ll develop real strategies you can actually use that get real results.
– Personalized to YOU – No one-size-fits-all nonsense. You are a unique individual, like no other person on the planet. I customize my coaching to fit you and how you are uniquely designed.
I’m not here to just give you a pep talk. I’m here to help you make real changes that get results. I’ll challenge you, support you, and hold you accountable, while empowering you along the way so you enjoy the journey.
Let’s Talk!
You don’t have to figure this out alone. With the right strategy, mindset, and support, you can achieve more than you ever imagined.
If you’re done feeling stuck and ready to make a real change, let’s turn your uncertainty into confidence, clarity, and unstoppable momentum.
Call or text me at 858-888-6763 to set up a free Connection Call to explore the possibilities of working together to take you to the next level in your career, business, and life.