I was having a conversation with a new client who just signed up for my new program. She had been watching me and seeing all my posts but I didn’t know that because she wasn’t engaging or responding to anything I was posting. But, she was still watching me and everything I was doing.
Then one day, she scheduled a call with me.
We said hello and got connected and chatted for a few minutes. You know, the basic rapport stuff you do.
Then I asked her, “So, why did you schedule a call with me? I’m curious. How can I help you?”
She matter of factly replied, “I need a coach.”
I said, “Oh, okay. Tell me more.”
And then I listened.
When she was all done, I checked-in with her to make sure I got everything.
She said yes.
Then I presented the best option I had that was perfect for her and what she wanted and needed. And, she signed up. Just like that. It was that easy. And we both had fun on the call too.
There was no selling.
There was no waiting.
There was no hoping.
She came ready to buy.
Attraction marketing works like magic.
Your marketing message should speak directly to your soulmate client like you are having an intimate heart to heart talk about stuff that matters to them. And, you do that publicly until . . .
They call you up and inform you that they love you and absolutely have to work with you. It is a phenomenal feeling of validation and deep connection because you get them and they get you.
And Viola! That connection has converted into a mutually beneficial relationship in which both people are thrilled to be working with each other.
It is like magic.
You never know who is watching.
Connect with content that gives them something of value.
Then be consistent and trust that they will come.
It takes some time to get noticed and build a fan base.
But, that effort pays off big time.
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